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Pricing

One plan. All of it.

$149 a month for every buyer, DM and sign-up in one list you own: Instagram leads, email and text blasts, pipeline, partners, invoices and calendar, all connected. We set it up with you.

The plan

$149/ month

Or pay yearly up front and save $298.

  • Instagram DMs sorted into leads, with your full message history imported (live sync for every account is rolling out)
  • Unlimited contacts with history, tags and filters
  • Clients from your website, DMs and booking app in one list you own
  • 10,000 marketing emails a month, with unsubscribes handled for you
  • 1,000 texts a month from your own number (texting opens this fall)
  • Pipeline for quotes, jobs and partners
  • Calendar with Google Calendar and Meet
  • Invoices paid by card, straight to your own Stripe
  • Meta ad audiences that keep themselves up to date
  • Website sign-up forms flowing in, tagged by where they came from
  • 3 teammates included

Setup · one time

  • Self-serve setupFree

    Set it up yourself with the 4-step setup guide and the help center. Book a call later if you want one.

  • Standard setup$299

    A setup call, your Instagram history, client lists and partners imported, and message templates ready to go.

  • White-glove$999

    We clean and merge your data, build your pipelines and train your team.

  • Crustom websiteQuoted

    A site built on Crustomer, with every form landing straight in your CRM.

Win the lobster game for 25% off your first month.

01 / ReplacesThe usual stack

Four tools that don't talk. One that does.

Instagram DM automation$39+ / mo
Client CRM and invoicing$36–129 / mo
Email and SMS fan tool$25+ / mo, plus usage
Guest list and sponsor spreadsheetsYour weekends
Together, none of it connected$190+ / mo
Crustomer, all of it connected$149 / mo
02 / How it worksCall to live

Set up with you, not left to you.

  1. 01

    Book a setup call

    30 minutes on Google Meet. We learn how you run things and what you want to track.

  2. 02

    We set you up

    Your Instagram history, client lists and partners come in, sorted and matched to real people.

  3. 03

    Go live

    Your team works from Crustomer. Your plan and setup are billed when you sign up.

  4. 04

    Month to month

    Cancel any time. Your plan runs to the end of the period you've paid for.

03 / Add-onsOnly if you need them

Grow into it.

  • $20 / mo each

    Extra teammate

    After the first 3.

  • Ask us

    Extra Instagram account

    For businesses running more than one profile.

  • From 1.5¢ a text

    More texts

    2,500 for $50 · 10,000 for $175 · 25,000 for $375. Packs last 12 months.

  • Quoted

    Crustom website

    Priced per project, with a monthly fee for hosting and upkeep.

04 / QuestionsStraight answers

Before you ask.

Is there a free trial?

No, but you can look around a sample workspace for your industry first, nothing to sign up for. Your plan (and a setup package, if you pick one) is billed when you sign up; after that it's month to month and you can cancel any time.

Is there a contract?

No. It's month to month: cancel any time and your plan runs to the end of the period you've paid for. The yearly plan is paid up front.

Is there a discount for paying yearly?

Yes. Pay for the year up front and it's $1,490 instead of $1,788, so two months are free.

Is there a card processing fee?

Yes: paying by card adds a 3% processing fee to your plan and setup. It's shown on the checkout before you pay.

What does the setup fee cover?

Self-serve setup is free: a 4-step setup guide and the help center. Standard setup gets your business into Crustomer properly with us: importing your Instagram history, client and guest lists and partners, matching duplicates, and setting up templates and pipelines. White-glove adds data cleanup and team training.

Do you take a cut of my payments or ticket sales?

Not out of your pocket. Invoice payments go straight to your own Stripe account. When a client pays an invoice through your Crustomer payment link, a 1% platform fee is added to the processing fee your client pays, so you keep the same amount you would without it. Nothing is added to invoices paid by bank transfer, and we never touch your ticket sales.

How many contacts can I have?

As many as you like. You pay for the plan, not the size of your list.

Are texts and emails included?

Yes. Every month includes 10,000 marketing emails and 1,000 texts. A text over 160 characters (or 70 with an emoji) counts as two. Need more texts? Packs start at $50 for 2,500.

I already use a booking app. Why Crustomer?

Keep it for appointments. Crustomer catches your DMs and inquiries, follows up for you, and markets to your list.

How does Instagram connect?

Through Meta's official API for Instagram professional accounts. You never share your password, and nothing is scraped.

Can I get my data out?

Yes. Export your contacts any time on a paid plan. If you leave, you have 30 days to export before your data is deleted.

What's the lobster game?

Find the ball on our homepage and your first month is 25% off.

Trust thecrust.

We'll set it up with you. Connect Instagram when you're ready.